Forecast: Rental Operators Expect Spike in Event Activity This Year

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A new forecast shows that 2016 is going to be a busy year for event planning, conferences, and special events. In the latest edition of Special Events magazine, a survey of rental operators indicated that 80% of respondents expect to handle more events this year than they did in 2015.

Hosting an event is a great way to grow your brand and legitimize your business. But to truly organize a great event, you need to enlist the help of professionals. Luckily, Fourth Wall Events is here to help you take your next meeting or corporate event to the next level.According to the forecast, the majority of respondents anticipate a spike in revenue

According to the forecast, the majority of respondents anticipate a spike in revenue resulting from both business/corporate (65%) and social/private events (68%). Both groups are also expected to spend more on their events, with business/corporate revenue projected to increase 11% while social/private events revenue could experience up to a 9% uptick.

To stand out from the competition, rental operators plan to adopt some new strategies, such as adding cutting edge inventory, pursuing new clients, and increasing marketing efforts.

As more rental operators compete for your business, you’re in a prime position to finally host that event you’ve been putting off. Need a guiding hand to help you through the process? The knowledgeable team at Fourth Wall Events is here to help!

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